Lab Notes
A record of our thoughts
and some advice for marketing and branding your business along the way.

Know What Battles to Fight
My kids teach me a lot and one of the things they most recently taught me is that when there are battles to be fought,...

Do You Think Everyone Has Unique Skills? I Do!
Organizing a wedding can be stressful. Not only do you have to figure out which family members can’t sit next to each...

How to Pick a Hobby
For too long, I didn't have a hobby. I saw friends and family members with "cool" hobbies that brought them joy and...

Advice From Those Who Did It Before Us- Seth Godin
If you market to everyone, you market to no one. You need to put in the work to know who your customers are ASAP. If...

Advice From Those Who Did It Before Us- Steve Jobs
It's almost impossible to put your all into something you don't love There are probably countless factors that went...

The Thankful Pixel- I’m Thankful For The Advancements In Graphic Design
When I was first asked what I am thankful for, I instantly thought of my family and my husband. There are also so many...

The Thankful Pixel- I’m Thankful For The Good and Bad in Life
I’m always thankful for the experiences life has given me. Whether it’s good or bad I know everything happens for a...

The Thankful Pixel- I’m Thankful For a Place To Call Home
I’m thankful to be able to call many places my home. My parents have also provided me with a place to call home. With...

The Thankful Pixel- I’m Thankful For Mentors That Make All The Difference
As a kid, I always looked toward more talented people for inspiration or guidance. Whether I was learning the next...

The Thankful Pixel -I’m Thankful For Travel
When I sit down and think about the items I am thankful for one of those items is the ability to see the world, both...

Creating a Memorable Brand
So, you created a brand for your business. That's awesome! But, you’ve only just scratched the surface of the process...

The Brand is the Heart
You run into a friend and ask how things are going. You talk with them about life, family, and business. Things are...

Why We Need to Create
“We need art because through the process of creation, we pour out our bottled thoughts, our worries, our hopes. And in...