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How to Create an Audience Validation Report

How to Create an Audience Validation Report

by Aaron Jarnagin | Jan 26, 2022 | Advice, Marketing, Reputation Management, Strategy

Audience Validation is a service to investors and advertisers to review and report on an influencer or media company’s engagement. So, let’s get into how to create an audience validation report. This service is offered by a third-party firm on behalf of...
Should Media Companies Consider Audience Validation?

Should Media Companies Consider Audience Validation?

by Pixel Labs | Nov 8, 2021 | Branding, Marketing, Strategy

What is Audience Validation? Let’s set the stage. You are an advertiser or investor looking to place your hard-earned dollars into an influencer or media company. We often joke internally that there are too many options to choose from as it relates to marketing...

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