Raisin’ Brand is a place to find our written, spoken and recorded thoughts about marketing & creative.
Is the Book Industry Marketing Itself Differently?
Continuing from my last blog (How TikTok Changed the Publishing...
See, Click, Play and Repeat
Album covers make the first impression. They help set the tone and...
Did Duolingo Change the Marketing Game?
If you’re anything like me and scrolling through TikTok, I can...
3 Things to Consider in a Cookieless World
When we first started providing marketing services, it was at the...
Never Have a Research Sample of One
In marketing, a phrase that you hear from time to time is to never...
