by Aaron Jarnagin | Sep 29, 2022 | Advice, Lifestyle
For too long, I didn’t have a hobby. I saw friends and family members with “cool” hobbies that brought them joy and connected them with others. Some were sportsmen, some created content online, and some worked on cars. So, I found myself wanting to...
by Aaron Jarnagin | Jun 8, 2022 | Advice, Branding, Marketing, Strategy
In marketing, a phrase that you hear from time to time is to never trust a sample of one. Simply, when doing brand research, you would never talk with only one person. Your audience may have similarities in the stories that brought them to you (interests, shared...
by Aaron Jarnagin | Feb 8, 2022 | Lifestyle, Marketing
The gaming industry was worth $90 billion in 2020 and is forecast to be worth $256.97 billion by 2025 – unbelievable. From game development to the storyline, game studios must hire the top designers, developers, and scriptwriters to convince their audience of...
by Aaron Jarnagin | Jan 26, 2022 | Advice, Marketing, Reputation Management, Strategy
Audience Validation is a service to investors and advertisers to review and report on an influencer or media company’s engagement. So, let’s get into how to create an audience validation report. This service is offered by a third-party firm on behalf of...
by Aaron Jarnagin | Aug 2, 2021 | Branding, Marketing, Strategy
It’s continually clear that the world of marketing is ever-changing and increasingly complex, especially marketing in the midwest. It’s never too early to start thinking ahead and planning your marketing strategy based on user trends and how to best...
